Marketing, Content & Commerce: the evolving publishing model

Professionalization of the affiliate model created a growth path for publishers. Recurrent Ventures, the New York Post and Qatch discuss how they have been able to use partnerships to diversify revenue and build a sustainable business models. Brought to you by FlipGive. (The live event is sold out. Please register here to participate in thus panel via Zoom)



This panel discussion is brought to you by FlipGive.


Panelists:


Jackie Goldstein is the VP of Commerce at the New York Post. Before that, she built and oversaw Vox Media's commerce business. She's a fan of cooking, horror movies, and collecting art and would love to talk to you about commerce or any of her other interests.


Nicole Phillips is the co-founder and CEO of Qatch, a data-driven SMS marketing platform that uses machine learning and shopper behavior to generate personal product suggestions weekly. With over 145 brand partnerships ranging from major brands and retailers to small, DTC shops, Qatch is reinventing how brands communicate with shoppers. Nicole is a former attorney, with a JD and an LL.M. who focused on fashion and retail clients before starting Qatch. She currently sits on the New York City Bar Association's Fashion Law Committee and is an advisor to several non-profit organizations, including RAISE Fashion aimed at offering free legal advice to minority-owned fashion businesses.


Breton Fischetti is VP of Commerce Revenue at Recurrent Ventures. Recurrent is an innovative digital media company that empowers brands to grow, and connects consumers with media in a way that is enjoyable, sustainable, inspiring, and profitable--while maintaining editorial integrity. Its best-in-class brands like Popular Science, Domino, Futurism, Outdoor Life, The Drive, Donut Media, Field & Stream, SAVEUR, MEL, and Task & Purpose, engage a combined audience of more than 60 million monthly unique visitors.


Contact publisher@martechrecord.com if you are interested in participating in this webinar.

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