Disney Streaming's Elisa Charbonnel talks growth, skills, & uniting brand with performance marketing
Our conversation with Elisa Charbonnel is a part of our advertiser speaker series. Editorial interviews with leading marketers are made...
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mmcnerney
- Nov 23, 2022
- 4 min
Buy Side Holiday Handbook from WSJ Extends Affiliate to Print Channel
Today, the Wall Street Journal published a special Buy Side from WSJ Holiday Handbook delivered inside the Wall Street Journal Print...
Michael McNerney
- Nov 15, 2022
- 2 min
November Investor Webinar: Affiliate Will Grow Despite Economy
Stream this webinar here. In recent years, top investment firms have begun investing more aggressively in performance marketing and...
Martech Record
- Nov 4, 2022
- 1 min
Martech Record Market Presence Survey
Are you an affiliate marketing publisher, agency, advertiser or platform/network? Would you like to help the industry amplify its voice...
Martech Record
- Oct 31, 2022
- 3 min
Conor McKenna, director at LUMA Partners, explains the difference between ad tech and martech
You can stream our conversation with Conor McKenna here. Today, ad tech and martech are trading at similar evaluations, but that wasn’t...
CJ's Perlu Acquisition is a bet that marketing budgets are converging.
CJ's Perlu Acquisition is a bet that marketing budgets are converging. Yesterday, CJ announced its acquisition of Perlu, an influencer...
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