What are the key drivers presently impacting the affiliate marketing industry Three trends, acting together and changing the market: The...

What are the implications for marketers? Summary: Web 3.0 allows creators to own their content on their own terms. NFTs are a Web 3.0...

What are the implications for advertisers? Summary: The Strategist launched an onsite shopping tool, leveraging Bonsai's tech. Publishers...

More and more platforms are aiming to connect long tail advertisers and content producers.

Pinterest is introducing new tools for creators to make money from their content and partner with brands. With the new tools creators will b

What does the SCOTUS ruling mean for brands and how will platforms react? Summary: As of July 1, NCAA athletes are able to leverage...

Qatar Investment Authority and Providence Public lead most recent round.

A new service through Shopify is enabling content publishers to link to retailers within the Shopify network.

Martech Record has written about the wave of investment in the affiliate marketing industry, a sign that top-tier firms are making a bet...

Instagram has announced a new native affiliate program, which it plans to launch in the coming months. According to a post on Instgram’s...

Summary: B2B affiliate network PartnerStack received $29M in a series B funding round led by 3L Capital and supported by Harbourvest and...

Tech, Service and Publishing have each received large investment from top tier firms and gone on to make significant investments. ...

Will Impact go public? Summary: Martech Record's back-of-the-envelope estimate of the size of the U.S. affiliate market is $56B. Martech...

Investment is driving consolidation, which can be a phase in the cycle of a growing industry, but other factors are driving the shift.

Impact’s recent acquisitions are evidence that brands are driving top line performance revenue from a broader range of partners.

Over the past two decades many markets have automated pricing and bidding, eliminating friction and unlocking value. How should you prepare?

Valuable advice for advertisers and publishers on how to effectively manage newly consolidated performance budgets and publisher resources.

Key takeaways from the January 27th Martech Record Webinar, The Intersection of Content & Commerce.

Affiliate veterans gathered virtually on Thursday, January 14 to reconnect after an unexpected year. Learn about their predictions for 2021.

Learn best practices for adapting and taking advantage of the recent growth in performance marketing business practices.