April 16, 2021

Martech Record

Impact Doubles Down on the Affiliate Industry

Impact’s recent acquisitions are a series of bets on the affiliate industry and evidence that brands are driving top line performance revenue from a broader range of partners including traditional publishers and influencers.

April 6, 2021

Webinar: Mergers & Acquisitions in the Affiliate Industry. Examining the Drivers of Growth and Potential Outcomes.  

Register now: Join investment professionals from Lazard and Methuselah Advisors and the co-founder of Best Reviews and AdVon to discuss why top tier investment firms are driving major investment in the industry and how it is changing the face of the industry. Register by Friday April 23rd to be part of the pre-event discussion on Slack. to join Marshall Phelps, Ben Faw and Blake Saunders on April 29th at 3pm.  

April 1, 2021

Five Skills Every Affiliate Manager Should Acquire in the Next Five Years

A relationship with a publisher who grants you preferential pricing information and media placement can be justified as adding value in a market with little transparency. But, over the past two decades markets from Wall Street to social to programmatic have automated pricing and bidding, eliminating friction and unlocking value. How should you prepare for this in the affiliate market?

Our unbiased reports, surveys, buyer’s guides, and invaluable in-person events can help empower you to make technology purchase decisions–and make them good ones.

"I need help knowing what questions to ask–and I need a trusted source for finding answers." 

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